Archive of ‘Write It’ category

Daily Reasons to Write … and a Giveaway!

I’m excited to announce that Pushing♥Papers and I are launching a new resource just for you… to remind you to pick up your pen or head to your keyboard every day! It can be hard to know what to blog about or to find a unique social media post that will get people clicking. Daily […]

5 Reasons You Should Send a Survey to Your Customers

Trying to decide how to market yourself this coming fall and winter? Want to stand out? A survey, sent to your customers and brand ambassadors, can make that process positively obvious and easy. Here’s why… 1) Your customers know your customers, because they are them. (Tweet it!) They are keenly aware of the pain points […]

Why I’m A Writer and Why Nots

 The impending Fourth of July holiday will fill my Facebook timeline and Twitter stream with patriotic posts that remind me of “my other life.” I don’t often talk about my Military Spouse hat here in this venue. It’s personal, and usually irrelevant. But I was thinking recently about why I love my job and what I […]

What is Copywriting? | Back to the Basics

I talk a lot about avoiding jargon and overused words in your copywriting. And then I realize you may not know my own jargon… Such as copywriting. Do you know what you’re getting or what you’re asking for when you hire a copywriter? Do you know what copy is? Too often our minds form it’s […]

What Good Spam Can Teach Us About Great Copy

I got another one of those Direct Messages on Twitter. The kind with a compelling little lead in and a fishy little link. The one you know is spam. The one you almost want to click on anyway. That’s good copy. Like it or not, spam can tell us a lot about how we should […]

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